Further polarized and fractured any sense of truth and common culture.

The problem with news subscriptions is that it’s a rather niche business with limited revenues and reach, and, critically, it will exclude the broader group of folks used to having access to ad-supported news. This shift is likely to further polarize and fracture any sense of truth and common culture. I believe we need to reach a breaking point – where no one believes anything anymore – to reset culture, but it’s not clear how that endpoint will manifest, or whether we will reboot to something better or worse. In the meantime, expect an increasingly ignorant general population when it comes to current events.

SITAL Week November 2023